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SEO

Boost your business online with a website and features that are designed to be adored by search engines. Using the Trendzer platform gives you a huge range of SEO benefits.

From XML sitemaps to responsive mobile design, every site on our system has in-built features to make things easier for companies like Google to find your site. And because our Digital Experts help with the build, you’ll get a site that is set up for success.

SEO

SEO from Edinburgh-based consultants

Count on our search-friendly site features and expert advice that are tailor-made for businesses just like yours. As part of the Trendzer service, you not only get an optimised website: you also receive ongoing SEO advice from your dashboard.

For a small monthly fee, you can even enlist your very own Search Consultant who advises you on everything from site maintenance to managing your social media. Our expert advice will help give you the edge over your competitors who make their own template websites but don’t really know about SEO.

SEO-friendly web design

Rely on our website platform to manage your online optimisation. Your Trendzer website comes with a whole host of in-built functions that ensure search engines are kept informed of your site changes.

Like any contemporary website builder worth its salt, Trendzer ensures that page edits are instantly sent to Google, Yahoo, and Bing thanks to our automated Sitemap Submissions. That means updating your sites won’t result in search engines losing track of your site structure.

Full website optimisation

As well as in-built optimisation, your website content will be written by an experienced digital copywriter who uses SEO best practice. Where your competitors may copy-paste harmful duplicate content into their website or use heavily plagiarised brochure info, you’ll have your own fresh ad copy that sells your unique capabilities.

Site Summary

Analytics dashboard

Review your customer inquiries, social shares, and site visitors all in one place. When you have a Trendzer site, there’s no need to check five or ten different websites or analytics apps to find out how your online marketing efforts are doing – all your essential info is conveniently collected on your dashboard!

Site Stats

Your SEO tools make it easy

Your specially made analytics dashboard will tell you all sorts of helpful information, including:

  • Daily Sessions: how many people visit your site daily
  • Time on Site: how long they spend on your site
  • Bounce Rate: whether they are engaged by your content
  • Referral URLs: where your customers are coming from
  • Search Words: how they are finding your website

Take a look at our Analytics page for more information on the information that we capture.

Ongoing SEO reports and tips

There’s no need to call in third parties to update your website for you, or pay out a small fortune for the privilege. Your Trendzer website will keep you constantly updated on whether key areas of your website are optimised for search engines.

This includes alerts on the presence (or absence) of appropriate page headers and image tags to let you know what pages need an update. When you combine that with our handy customer Helpdesk and easy-to-use content editor, it’s easy to keep your site in top shape!

Ongoing SEO support from our Digital Experts

Every Trendzer customer gets regular site performance calls from one of our Edinburgh-based Digital Experts, who will check in on your site to see how things are working for you. They’ll track the progress of your online presence and provide advice if there’s room for improvement.

Your advice can be anything from adding more landing pages to tying together your social media presence. That means your site benefits from industry expertise that your competitors won’t get without spending more money!

Your own dedicated SEO consultant

Take it to the next level with our Dedicated Digital Expert service. For a small monthly fee, you can employ a consultant to assist you directly with monthly screen-sharing sessions.

You’ll get expert knowledge with this hands-on SEO consultancy course. It covers an incredible range of advice that is normally only available through expensive digital agencies.

During your sessions, you’ll learn about a variety of methods for optimising your website and your social media presence. Session topics include:

  • Keyword Research
  • On Page Optimisation
  • Link Building & Outreach
  • Structured Data
  • Facebook for Business
  • Google My Business
  • Twitter for Business
  • Pinterest for Business
  • Email Marketing
  • Website Review
  • Competitor Landscape
  • Quality Directory Submissions
  • eVoucher Marketing

Call our Edinburgh office on 0800 047 6777 or visit our packages page for more information on what Dedicated Digital Expert can bring to your business.

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